{"id":3296,"date":"2023-08-23T15:02:51","date_gmt":"2023-08-23T14:02:51","guid":{"rendered":"https:\/\/microanalytics.io\/articles\/?p=3296"},"modified":"2024-03-14T15:02:31","modified_gmt":"2024-03-14T14:02:31","slug":"website-analytics-down","status":"publish","type":"post","link":"https:\/\/microanalytics.io\/articles\/website-analytics-down\/","title":{"rendered":"Website Analytics and Its Role in Diagnosing “Is Website Down?” Concerns for B2B Platforms"},"content":{"rendered":"\n

Having a website that is frequently down or offline can be detrimental for any business, but this is especially true for B2B companies that rely on their website to attract and convert new leads. According to a recent survey, over 50% of consumers will abandon a website that is slow or frequently facing downtime issues. For a B2B business, losing potential customers in this way can seriously impact revenue and growth.<\/p>\n\n\n\n

Is Website Down for B2B Websites<\/h2>\n\n\n\n

The digital privacy<\/a> ecosystem is a data-driven environment, and for B2B businesses, website analytics play a pivotal role in understanding online performance. One significant metric that has gained considerable attention, often voiced as the alarming question, “Is your website down?”<\/a>, serves as a crucial diagnostic point. <\/p>\n\n\n\n

While WordPress sites are frequently discussed in this context, the relevance of uptime and the application of analytics in non-WordPress B2B platforms cannot be overlooked.<\/p>\n\n\n\n

So what causes website downtime and how can B2B companies avoid it? Some common culprits include:<\/p>\n\n\n\n